noun
puffing
noun
1
The act of breathing heavily or emitting puffs of smoke or air.
"He arrived at the top, puffing and red-faced."
2
Exaggerated, promotional praise not meant to be taken as literal fact, especially in advertising or sales.
"The salesman's claims were dismissed as mere puffing."
How to Use Puffing
Learner’s notesIn plain EnglishHeavy breathing, or (in a legal/sales sense) exaggerated sales talk that no one is meant to take literally.
Common pairings
huffing and puffing
sales puffing
Word Forms
puffings plural
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He arrived at the top, _____ and red-faced.